Gry & Sif's Core Values

Magical memories that last a lifetime

Do you remember the little elf or Easter bunny that was always on display in your childhood home? Maybe it was on the shelf in the living room or on the table in the kitchen, where it sent you a little loving smile every day. The kind of little memories that follow you through life and warm your heart every time you look at them - even as an adult. At Gry & Sif, that's exactly the feeling we want to create with our products. Gry & Sif is a universe of magical little stories. It is created to become your very own imaginative world,
filled with little quirks and endless surprises - detailed ornaments, flowers that never fade, and adorable sheep and mice that become best friends.

The Gry & Sif universe expands every year as we launch new detailed felted wonders. Because this is Gry & Sif - a universe that you can continue to collect, complete, cherish and ultimately keep as lifelong companions.

Handmade with love: A story about the wonders of felt

In a fast-paced world, we insist on taking the time to embrace the coziness and create beautiful surroundings with our universe of felt. This is where Gry & Sif's magic unfolds. With our felted creations, designed in Denmark and handmade by skilled Nepalese artisans, we celebrate the consistent quality and uniqueness of handmade products. We believe that decorations fulfill a universal human need and that hygge and warmth are essential life values. Created with care and love from the finest New Zealand wool, every detail is designed to evoke smiles, inspire fond memories and create a soulful connection that warms the heart. From our charming fox family to flowers that never fade, we bring the joy and charm of wool into your home - soothing both the eyes and the soul.

But there's more to it than that. We don't just create felt wonders

But there's more to it than that. We're not just creating felt wonders; we're also on a bigger mission. By practicing Fair Trade principles, we work to create sustainable working conditions and open up new opportunities for our beloved artisans in Nepal. For us, there is no greater tribute to their beautiful craftsmanship. So when you bring our magical little creatures into your home, you're also making a difference - not just for you and your family, but for people on the other side of the world. It's love in every
little detail.

So let's spread a little handmade magic in the world - and in your home - one stitch at a time
.

Mission & Vision

Mission:
At Gry & Sif, our mission is to create moments of joy and presence through timeless, handmade felt creations that inspire fond memories. We want to embrace coziness and transform homes into spaces filled with warmth, magic and stories, while supporting craftsmanship in Nepal.

Vision:
Our vision is to make the world a little more magical and meaningful by
bringing Fair Trade and handmade art into the mainstream. We want to bring families and friends together through beautiful decorations that evoke nostalgia, create new traditions and support the Nepali artisans who carefully craft each unique creation.